Students of Industry Analysis will note the importance of high technology industry analysis firms, like International Data Corporation (IDC), which this week issued its quarterly reports on the state of key technology markets. The report has been seized upon, sliced and diced by the Wall Street Journal, and a host of other media sources. The technology blogosphere is alive with comment, PandoDaily, Gigaom, TechCrunch, Gizmodo have all been furiously offering their own spins on the IDC Report. It is amazing to see so much of the industry talking about nothing else but IDC today. Similar firms like Forrester, Gartner and others offer similar industry analysis reports, but IDC is the big dog, and the mobile market is their dog food.
Fourth Year UBC Faculty of Management students will recall many of these points on “ice breaker” techniques to grab the attention of your audience. Use of any of these five suggestions may depend on your public speaking situation. Are you there to inform, inspire, entertain, or call the audience to action?…Is the situation solemn, serious, or relaxed? It can make a significant difference to the success of your speech.