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People Skills Are Essential to Negotiation Success

Negotiation is at the heart of a business. Winning customers, building partnerships, and securing vendors are all negotiation processes. The skills required to negotiate successfully are complex: inter-personal communication, sales skills, a bit of analytical psychology, assertiveness, and conflict resolution. In short, for a company to do well, the lead negotiator must like people and know how to deal with many different types of people.

by: David Mayes    |    Aug 19, 2019

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