Exploiting Social Media Marketing Automation
Projecting Your Company’s Brand, Generating Leads, Building Partnerships How can a new small company create…
Projecting Your Company’s Brand, Generating Leads, Building Partnerships How can a new small company create…
Welcome To Mayo615’s New Look I decided it was time to update the website with…
Okanagan Marketing Summit 2013 Wednesday, November 20th, 2013, Rotary Centre for the Arts Full Event…
Over a year ago now someone on the UBC campus, who was thinking of developing an app, told me about this cool application for capturing cards into your contacts by photographing them on your smart phone. It was Cardmunch. It turned out that the application was only available on the iPhone at that time, but as luck would have it, the company had just been acquired by LinkedIn. Voila! It would obviously only be a few months at most before I could obtain it for my Samsung Android smart phone, right? Wrong. That was over a year ago.
In this presentation, I briefly summarize tactical and strategic marketing and their inherent tension, then evaluate traditional and emerging new alternatives in the sales development process, focusing on strategic marketing control and coordination. The presentation should enable you to better understand how to optimize the coordination of sales performance with a strategic marketing plan.
New Penguin 2.0 Google Search Engine Results Page is a boon for small local businesses. Find out how to exploit this new SEO local search engine results (SERP) feature.