Our Approach to What We Do

The Oxford University Model

Our commitment to our clients is to provide exceptional value to them for their businesses. To achieve that goal, it is necessary to understand the communication environment needed to facilitate relationship-building, the foundation for successful consultation, and retained understanding that can be translated into results for the client. The recent rapid transition to online streaming business meetings, conferences and webinars has made that goal more challenging.

Our approach is to apply the proven Oxford University model to the online business consultation environment. At Oxford, students are organized as single individuals or very small cohorts, usually four or less, and assigned to tutorial sessions with professors. This is combined with larger seminars, but always returns to the tutorial sessions, where questions can be addressed individually, and critical dialogue is encouraged. We have adopted the Oxford model for our clients, as providing the most effective structure for online business consultation. While it is more intensive and time-consuming, the model has proven its effectiveness over the decades.  The result is satisfied clients who are empowered to return to their companies and apply their new ideas.

Mayo615 Technology Partners founder, David Mayes, holds a degree in Speech-Communication and attended Oxford University as a graduate student. He has also taught entrepreneurial management subjects at a major university.

Our Six Core Competencies

Strategic Business Development

Strategic business development is the process of determining the potential value of novel and visionary approaches to grow your brand, your market, and establishing your company as an industry leader. Strategic business development is distinct from the sales development process and requires its own separate focus and company resources.  Proven examples of successful strategic business development include forming mutually beneficial partnerships, including the now-famous concept of “co-opetition” where a group of competitors joins forces to improve and grow a market.  Other examples are to lead the formation of an industry consortium to achieve a very big goal or leading the definition of a new industry specification in a well-known standards organization. These types of activities can have a significant positive impact on your brand image, sales revenue, and your reputation as an industry leader. Mayo615’s founder, David Mayes has successfully used all of these strategies in his career. Mayo615’s consultants work with the client to fully understand the possible opportunities to exploit one or more of these strategies for the client’s business and present a specific set of recommendations on how to proceed. We can also advise you along the way.

You can schedule a complimentary 30-minute private consultation with us via GoToMeeting to discuss how we can help you with Strategic Business Development

Book your appointment right here: Mayo615 complimentary 30-minute consultation

Access To Capital

Obtaining the capital necessary to fuel your business is daunting. Investors have unstated rules of etiquette, eccentricities, preferences, and processes. It is a delicate minuet with dozens of potential partners. The courtship is usually long with unexpected twists and turns. The investors need due diligence and reassurance, while entrepreneurs need “smart money” ASAP, that offers added value beyond the money. Mayo615’s advisors have decades of experience in this area and will assist the entrepreneur in understanding the investment landscape and how to navigate in it.

You can schedule a complimentary 30-minute private consultation with us via GoToMeeting to discuss how we can help you develop your fund-raising campaign and how to navigate the challenges of securing the capital you need to grow your business.

Book your appointment right here: Mayo615 complimentary 30-minute consultation

Entrepreneurial Team Assessment

Nothing in the entrepreneurial process is more critical than the formation and development of a strong team with complementary skills, strengths, and weaknesses: a team that can execute and achieve the company’s objectives. Equally important, potential investors will be focused on the team for the same reasons. The Mayo615 team’s process for entrepreneurial team assessment involves probing in-depth individual interviews and meetings with the entire team that culminates with a final assessment report to the founder(s) which includes recommendations on how best to optimize the team’s dynamics and to build a strong, positive company culture.

You can schedule a complimentary 30-minute private consultation with us via Livestorm Meet to discuss how we can help you develop your team and your corporate culture.

Book your appointment right here: Mayo615 complimentary 30-minute consultation

Technology Market Assessment

Technology Market Assessment analyzes the level of convergence between a technology and a market opportunity. A highly innovative new technology has limited market value if it does not meet a significant market need with customers ready to adopt it. Similarly, there may be a market opportunity, but the available technology is not sufficiently mature or cost-effective to exploit the opportunity. Our expertise in technology extends across multiple leading-edge research and development areas and includes renewable energy and energy storage. Mayo615’s founder, David Mayes, has been engaged by the Canadian government and numerous other organizations to assess which areas of technology are the most promising for contributing to the economy, and worthy of investment. Our consultants provide a uniquely experienced approach to assessing the degree of “convergence” between technologies and markets.

You can schedule a complimentary 30-minute private consultation with us via GoToMeeting to discuss how we can help you with Technology Market Assessment.

Book your appointment right here: Mayo615 complimentary 30-minute consultation

International Markets

When a small entrepreneurial company considers entering a foreign market, the obstacles are enormous. The first question should always be why? Each foreign market has its own business culture and style, which must be followed or risk failure. Facebook and Google have both failed in foreign markets despite all their expertise and resources. There are proven ways to confront these obstacles and pitfalls, but it requires significant focus from the entrepreneur and a commitment to the scale, resource cost, and risks of the challenge. Mayo615’s team includes many with decades of experience in global markets. We brief the client on the specifics of the challenges, and then address them one by one, providing a summary report on the proposed foreign market entry, from which the entrepreneur can make his best decision on how to proceed.

You can schedule a complimentary 30-minute private consultation with us via GoToMeeting to discuss how we can help you with International Markets.

Book your appointment right here: Mayo615 complimentary 30-minute consultation

Customized E-learning

E-learning includes individual one-on-one online meetings to webinars, massively open online courses (MOOCs) offered by universities and companies, all the way to augmented reality applications. E-learning has become an indispensable tool for both learning and marketing. Mayo615’s founder, David Mayes, has many years of experience teaching management in a major university, and in developing and deploying e-learning events and programs. Mayo615 provides opportunities for personal e-learning for its clients in the full range of topics in which the firm specializes. In addition, Mayo615 works with clients to advise and assist them in developing and deploying a variety of e-learning program options to augment their internal e-learning and outbound digital marketing programs.

You can schedule a complimentary 30-minute private consultation with us via GoToMeeting to discuss how we can help you with our educational e-learning solutions for entrepreneurs,  and for developing effective and profitable marketing programs with e-learning solutions as the centerpiece.

Book your appointment right here: Mayo615 complimentary 30-minute consultation