Industry Analysis: The Bigger Picture by David Mayes on Jul 19, 2013 Industry analysis is not a well-understood discipline. It sits […]
Late last year I wrote on this blog about my frustration with the lack of Big Ideas driving […]
Yes, LinkedIn and Human Resources screening technology are suppressing hiring. The fact is, the task of submitting a resume’ that will make it past the filtering technology used by almost all recruiters these days, requires cunning and a shrewd understanding of how to manipulate these screening apps, something akin to Search Engine Optimization (SEO). However, HR SEO techniques requires a knowledge of the app itself, which is a closely guarded secret. WRT to LinkedIn, I have growing concerns that LinkedIn no longer meets the “WIIFM” test, or “what’s in it for me?” LinkedIn seems to have aligned its business and destiny more with the needs of the recruiting industry than with my own needs, while still trying to sell me on the benefits of paid “Premium Membership.” Increasingly blog discussions on the value of LinkedIn to business users are concluding that it’s value has diminished sharply. Perhaps the recruiting industry represents a bigger potential revenue stream and LinkedIn does not wish to reveal that to its individual users. Then there is the matter of the LinkedIn merger with Microsoft, which has left many observers underwhelmed, despite pronouncements of the exceptional strategic value to both companies.
The World’s Most Connected People Have Disappeared From LinkedIn The most connected members of LinkedIn have vanished. What […]
An insightful interview with Reid Hoffman, venture capitalist and founder of LinkedIn. But to my mind, Hoffman seems blase’ about Big Ideas and “deep tech” funding. I share the views of Startup Genome founder, Max Marmer, and bemoan the limited focus of VC’s on world-changing technologies, leaving it to billionaire angels. I also sense myopia about the ongoing intense debate over the distortion of the sharing economy by Uber, Airbnb, and others.
LinkedIn shares yesterday plummeted precipitously after the company announced poorer than expected results, and downgraded prospects for the remainder of the year. Looking beyond the downgraded forecast and the costs associated with the $1.5 Billion acquisition of lynda.com, some analysts scrutinizing the press release, noted that there was no growth reported in the user base of “over 350 million users”, despite moves into China and other markets. Premium user revenue grew significantly but that did not come near to offsetting the total revenue number. Revenue and number of users are the two numbers followed most closely by investment analysts.
LinkedIn’s recent acquisitions have been noted as a LinkedIn strategy for compensating for flat overall user growth, and for diversifying into new markets to augment growth.
…Or any other hot company in Silicon Valley… I have told my UBC Management students this story. It […]